Identifying Personas

hat’s because they help you get to know:

  • Your user
  • Who they are
  • What they like
  • What their pain points are

User personas are profiles of your ideal customer. Designers use them to help understand a number of things about their customers, including their:

  • Goals
  • Background
  • Age
  • Gender
  • Behaviors
  • Spending habits
  • Pain points
  • Needs


Close Menu