Lost Cove: Testing and Industry feedback

Hi Kirsti,

Thanks for sending over the first draft of the app. We think it looks good and will be very useful for our customers, we hope to develop this idea and take

it to the next level in the next few years. Your research has provided us with insights we were not aware of previously. The app looks really well suited

to our brand and our audience. Here are some notes we made about the app design.

Discover/Home page – This idea reflects well as the primary source of information should be guided towards the line up.

A soundcloud link would be good for all the smaller DJs we have. Linking to their mixes would be cool. I’m not sure if we need

to ask legal to play songs on the app or we can use a third party source. Spotify integration for pre attendance ‘tap to listen’?

Whats on/News – including events happened e.g. beach cleans. This would be great to include.

Line up – Sortable by day – Friday, Sat, Sun, this works really well. We would like to include Activities in this section too.

This may be confusing for the user but is there a way to add a more indepth sorting i.e by stage, by time or A-Z, Headliners, Bands,

Open Mic, Genre. This is more of a future idea as we are still growing and only have 4 stages, but in the future we look to have more.

Schedule – ability to make own schedule, we love this idea! We just need to make sure we save this offline if there are data, connection, WIFI issues.

Thinking of the storm last year!

Info – We don’t want to bombard the customers with too much information here. We would suggests maybe a travelling to the festival map,

like we have on our website, with different routes and eco friendly ways to get to the festival.

Sustainability – this is incredibly important for our ethos and we pride ourselves on being plastic free.

Our sponsors – should feature, ideally with their logos – they are on our site but they change year by year.

Festival Map – site map to get around when there – the site is currently not big enough to sustain a map, we dont have a map made also.

Surf Competition with rankings that update, Universities > incentives to compete. This is a good idea but we don’t currently have enough entries

to sustain this. We want more people to sign up, so maybe an easy route to sign up via the app

Food and drink – discount % when app is downloaded – we currently don’t have enough food stalls, however we run a bar that could have % cocktails.

Merch – order and buy on app, pick up on site. Merch is a huge selling point, if we knew the numbers of sales before hand this would

help us alot as we often print too much or too little stock.

Tickets – ability to save tickets on the app, including accommodation, travel etc

*Notifications – this would be great to include in a developed version of the app. When is an act on, when is the comp,

“Yoga session starting in 30 mins” – this is a big one for us. Also reminders to people to clean up and get involved on the beach clean.

Social Media links – not so important but would be good to shout out to our follows.

 

Lost Cove Game – We currently have a game that would be cool to link to.

 

A few technical problems we noticed:

  • Identifying the difference between the discover page and the what’s on page
  • When adding to the schedule the page should go straight back
  • Buttons are too small to navigate
  • Line up and Activities need to be more obvious when navigating between
  • Activities > choose a slot > Not back to the activity page itself
  • Add a swipeable option?
  • Some glitches on the pay for merch section > no option for size
  • Fixed position of some top navs

Thanks – we are very excited to bring this to life!

James

 

 

Problems identified with testing:

 

  • Identifying the difference between the discover page and the what’s on page
  • When adding to the schedule the page should go straight back
  • Buttons are too small to navigate
  • Line up and Activities need to be more obvious when navigating between
  • Activities > choose a slot > Not back to the activity page itself
  • Add a swipeable option?
  • Some glitches on the pay for merch section > no option for size
  • Fixed position of some top navs

 

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