
Heart & Argos Partnership
Client: Argos
Global Brand: Heart
Audience: 21 – 54, Families, People who will be buying for children
Services: Co-branded responsive competition page
Tools: Photoshop, After Effects, Invision


Overview:
Designing a responsive competition page to host a competition on Heart website, sponsored by Argos for Christmas. The prize mechanic required the user to input ‘the gift they had always dreamed of’ for the chance to win.
Key Campaign Aims:
Make Argos the go to place for gifts at Christmas & drive Argos Sales
Audience to engage with the competition & social videos.
Encorporating Globals own talent, Kelly Brook and Mark Wright.
The results:
5000
Competition Entries
5000
Competition Entries
5000
Brand Opt ins

More Projects